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New York Times showcases emerging collectives in Brooklyn

Posted on September 21, 2010 by
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An article in the Fashion & Style section of the Times this week credits urban agriculture, social media and a flourishing arts community as bolstering the trend toward sharing, bartering and living communally in Brooklyn.

“The groundswell of social technology today is creating unprecedented opportunities to share and collaborate,” said Rachel Bosman, an author of the new book “What’s Mine Is Yours: The Rise of Collaborative Consumption.” “Farmers’ markets and Facebook have a lot in common. All around us we’re seeing a renewed belief in the importance of community, in both the physical and virtual worlds.”

Despite the lingering hippie connotations, collectives, which might be described as self-managed groups of people with similar interests working toward a common goal, are a thoroughly modern phenomenon. And nowhere in New York is this collective mind-set as embraced as it is in Bushwick.

Read the full article here.


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